Ferrari has decided to reduce the number of cars it exports to the UK following recent tax changes which have prompted many wealthy customers to move abroad. The Italian car manufacturer has chosen this strategy to avoid an excessive drop in the residual value of its cars on the British market, keeping the price stable over time. According to what was stated by CEO Benedetto Vigna, the decision to limit deliveries was taken about six months ago. “We have seen a stabilization in sales following the reduction in the number of vehicles destined for the UK,” the executive explained, adding that some customers “are leaving the country for tax reasons”.
The new tax rules in the UK
Ferrari’s choice comes after the British government’s decision to abolish, from April 2025, the preferential tax regime for so-called non-domiciled residents (or non-dom). These are people who live in the UK but declare their tax residence in another country, thus avoiding paying tax on foreign income and assets. The cancellation of this status has particularly affected individuals with great wealth and international assets.
In addition to the end of the non-dom regime, the government introduced additional taxes aimed at wealthier taxpayers, including increased rates on capital gains and real estate income. For the government, these are necessary measures for greater fiscal fairness and rumors of a flight of rich people from the United Kingdom are merely “alarmism”. However, for companies like Ferrari, which cater precisely to this segment of customers, the effects have already been felt.
The effects on the market
The British luxury car market is sensitive to tax fluctuations, as most high-end cars are purchased through leasing or financing. In these cases, the contract price depends on the residual value of the vehicle, i.e. how much it is expected to be worth once the lease ends. If the residual value drops, monthly payments increase and cars become less affordable to rent. For this reason, Ferrari has chosen to limit exports, reducing the number of cars available to keep demand and second-hand prices stable.
According to data from the AutoTrader portal, in the period between January and October 2025, the residual value of the Ferrari Purosangue – the SUV of the Maranello brand – decreased by 12.2%, while that of the SF90 Stradale lost 6.6%. The situation, however, seems to have stabilized in recent months, also thanks to the reduction in supply.
The new prices
Among the most requested models is the Ferrari 296 GTB, presented in 2022, with a list price of around 298,000 euros for the new version. On the used market, the same car can now be found at around 220,000 euros, a significant difference but in line with the physiological devaluation of luxury vehicles in the early years.
The Purosangue SUV, however, maintains a higher value than the category average, with prices remaining above 400,000 euros despite the initial decline. Even the SF90 Stradale, with a starting price of around 450,000 euros, continues to represent a point of reference for the performance and exclusivity of the brand.
