“Wall Street is holding your breath. This week, four of the largest and most influential companies in the world, Microsoft, Amazon, Meta and Apple, report their quarterly earnings, in what many call the most crucial quarterly season of recent times. In a context of commercial wars, surge in duties, economic uncertainty and anxiety of investors, the results of these giants of technology do not only concern the satisfaction of the expectations of analysts, but also the reassurance that their growth stories remain intact “.
Underlines it Jacob Falkencrone, BG Saxo and Saxo Bank’s Global Head of Investment Strategy explaining that these earnings athey rive in a delicate moment: un market led by the duties has already erased thousands of billions of dollars from global actions, making investors hypersensitive to any sign of weakness. With Microsoft, Amazon, Meta and Apple Which together represent almost a quarter of the value of the ‘P 500, the results and predictions on profits will significantly influence the sentiment of the investors, not only for technological securities but for markets all over the world. Any stumbles could trigger a wider volatility; Reassuring results, however, could renew the trust of investors and trigger a market rally.
Here is the essential guide on what investors must keep an eye on when the Big Tech enter the spotlight.
Microsoft: will bet on ia bear fruit?
Microsoft is in the lead, with a forecast of about 10% both in terms of profits and growth of revenues year on year. However, the eyes of investors are focused on his cloud computing activity, Azure and the aggressive thrust of Microsoft towards artificial intelligence. The recent slowdown of investments in the data centers has already shaken the nerves, raising concerns for a potential cooling of the demand.
The demand for fundamental importance for investors in this season of quarterly is: Microsoft is able to maintain its bold ambitions of artificial intelligence or has it placed a high -risk bet at the wrong time, or just as technological spending cools?
Meta: advertising in the viewfinder
The results of the destination, scheduled for Wednesday, should show solid two -digit growth. But beyond these reassuring numbers, investors are deeply worried. The duties threaten to interrupt the advertising revenues of Meta, in particular those led by Chinese e-commerce companies, which could drastically reduce spending on platforms such as Instagram and Facebook. However, the advertising innovations of Meta, Reels and Advantage+ Basa on artificial intelligence offer some protection.
Will investors need clarity on the following question: can the advertising innovations of Meta absorb the impact of the duties or its model of revenue will show unexpected cracks under pressure?
Apple: price of tariff resilience
Apple closes the week on Thursday, facing modest growth expectations of profits to an average figure. But the duties represent a serious threat to Apple’s margins and the legendary efficiency of its supply chain. The company is moving the production of iPhone to India with a strategic move, but the execution remains demanding and slow.
Investors must also carefully evaluate consumer demand. The increase in prices due to the duties could weaken the expense of consumers, threatening the base of Apple’s faithful customers.
For investors, the essential demand becomes: is the iconic Apple brand strong enough to resist potential price increases due to the duties or the trust of investors in Apple’s resilience is badly placed?
Amazon: overcome tariff turbulence
Amazon rises in the spotlight on Thursday, with the markets that expect a robust growth of profits close to 40%. However, the optimistic perspectives hide significant challenges: the war of the US-China duties directly affects the heart of Amazon’s retail sale, potentially increasing costs and damaging the margins.
Investors should carefully observe Amazon’s strategic moves to mitigate duties, such as the movement of production from China. Equally important is Amazon Web Services (AWS), historically the company’s profit control unit. Recent cautious signals on the expansion of data centers are added to the anxieties of investors.
The main question this season is:: the enormous expenditure of Amazon for logistics, infrastructures and artificial intelligence will protect its activity or will it leave it vulnerable if the economy slows down?
Investors, 4 critical issues to keep an eye on
Tariff strategies: We must carefully observe the way the management deals with the impact of rates. Clear strategies are fundamental, as uncertainty will amplent the volatility of the market.
Trust in the cloud and artificial intelligence: The observations of Microsoft and Amazon on the cloud and artificial intelligence will give the tone to trust in technological investments. The hesitation here could mean wider problems.
Advertising resilience: The results of Meta will serve as a key indicator of the force of digital advertising in the midst of commercial interruptions.
Investment discipline: A high investment is admirable, but it must be sustainable. It is good to pay attention to any signals of caution by the managers.
The stakes have never been so high
In an atmosphere of turbulence of global markets and tariff wars, these quarterly have a huge weight and for investors understand their implications is of essential importance. As reported by Microsoft themselves, Amazon, Meta and Apple, investors should prepare for volatility, but also for potential opportunities. After all, when the storms hit the market, the most skilled investors not only survive, but thrive. Investors should therefore remain tuned, inquire and prepare to act, regardless of the drop in the numbers of the big tech.
